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Soulja Boy on the internet rap game, staying relevant & the blueprint for new artists | Hawks AF

Basketball

سال2026

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In another episode of Hawks AF, DC Young Fly sits down with ATL's very own — Grammy-nominated rapper, entrepreneur, and social media pioneer — Big Draco, Soulja Boy! In their wide-ranging conversation, Soulja Boy breaks down how he cracked the internet code before anyone else, what it felt like the day "Crank That" went viral and changed his life overnight, and why he considers himself the blueprint for every artist using social media today. Plus, he drops gems for young artists trying to come up, talks about his entrepreneurial mindset, and reveals what's next for Big Draco. 0:00 Intro — ATL's own Soulja Boy 1:30 Growing up on the West Side & his football days 3:00 Performing at State Farm Arena & the energy of ATL 4:15 Being the first rapper to crack the internet code 6:30 The moment Crank That changed everything overnight 9:00 How 10 record labels came calling after he signed 11:00 His influence on today's artists & sampling his music 13:30 Advice for young artists trying to blow up on social media 16:00 TikTok is the wave 18:00 The secret to staying relevant for so long 20:30 The importance of being a businessman, not just an artist 23:00 Thinking big — ownership 26:00 What's next: movies, TV shows & acting Subscribe to our channel ➡️ https://www.youtube.com/c/ATLHawks #TrueToAtlanta #AtlantaHawks Hawks Homepage: https://www.nba.com/hawks/ Hawks Shop: https://www.hawksshop.com Hawks Tickets: https://www.nba.com/hawks/tickets Hawks + State Farm Arena App: https://www.nba.com/hawks/app Follow us on: Twitter - https://www.twitter.com/atlhawks Instagram - https://instagram.com/atlhawks TikTok - https://www.tiktok.com/@atlhawks Facebook - https://www.facebook.com/atlhawks Snapchat - https://www.snapchat.com/add/atlhawks