The Woman Behind the Fights: MMA Promoter's Perspective | Unlocked Ep 1: Shari Carruthers

BTC Unlocked is the official "BTC Fight Promotions" podcast hosted by play-by-play commentator Jason Hagholm. The inaugural episode's guest is BTC Fight Promotions COO Shari Carruthers. Together they look back at BTC Fight's place in the Ontario MMA scene ahead of the promotion's 25th event. Shari also explores how she got into the business, how to run a successful promotion, the status of amateur MMA in Ontario and much more. 0:00 - Intro 1:09 - How did you get started in MMA? 2:24 - First BTC Fight Shows 4:52 - Being a Woman in MMA Space 6:57 - How to Run a Show 8:40 - Pitching Events to New Locations 9:55 - Planning Around Local Fighters 12:00 - Finding Ticket Sellers & Self Promotion 18:18 - Pandemic Highs & Lows 20:50 - Next Generation of Fighters 23:57 - Things You Would Change About Pro MMA in Ontario 24:35 - Joining Combative Sport Advisory Council 27:45 - Amateur MMA in Ontario 29:40 - Ideal BTC Fight Athlete 30:50 - Future of BTC Fight 33:00 - First Post-Pandemic Show in Ontario 38:40 - Ontario Promotions 41:02 - Quality of Athletes Coming Through Promotion 43:20 - Monumental 25th Show 46:58 - Outro Next Event: BTC 25: Legacy September 14th, 2024 Children's Arena, Oshawa, Ontario Door Open @ 5pm | Show Starts @ 6pm Tickets Available Now: https://www.ticketscene.ca/events/48768/ Pre-Order BTC 25 PPV: https://btcfight.ca/live Website: https://btcfight.ca Instagram: https://instagram.com/btcfight Facebook: https://facebook.com/btcfight TikTok: https://tiktok.com/@btcfight Twitter: https://twitter.com/btcfight